The Shortlist: 3 High-Growth Areas Our Agents Are Watching Closely this Spring

The real estate market on the Costa Blanca and Costa Cálida is going through a fascinating transformation this spring. At Bennecke, our job isn't just to find you a property, but to identify those strategic locations that represent a smart investment and a real boost to your well-being.

For this season, our analysts have handpicked three areas that stand out—not just for their beauty, but for their appreciation metrics, modern infrastructure, and that Mediterranean lifestyle that international buyers love so much. If you’re looking for the perfect balance between profitability and pleasure, these are the locations you should keep an eye on.

1. Los Alcázares: The Rebirth of the Costa Cálida

What was historically a retreat for the Murcian nobility due to its medicinal baths has established itself in 2026 as a sophisticated hub for modern living. Los Alcázares is, today, the "smart buy" for those seeking new-build luxury at much more competitive prices than in the more saturated coastal areas.

• Infrastructure and Sustainability: The completion of major drainage and landscaping projects this year has boosted investor confidence, ensuring long-term property value sustainability and protecting the natural environment.

• The Mar Menor Microclimate: We’re talking about Europe’s largest "natural swimming pool." Its shallow, warm waters are perfect for water sports all year round. Walking along its 7 km coastline, which connects seven distinct beaches, is a therapeutic experience that attracts residents from all over Europe in search of health and sun.

• The Golf Triangle: With over 15 courses within a few minutes' radius, such as Roda Golf or La Serena, the area guarantees high holiday rental demand outside the summer season, allowing for a very attractive annual yield for investors.

2. Pilar de la Horadada: Where Modernity Meets Tradition

Strategically located on the border between the Valencian Community and the Region of Murcia, Pilar de la Horadada is a vibrant town that lives 365 days a year. It’s the favorite destination for those fleeing empty resort towns in winter, looking for a real, active community instead.

• The 10-Minute Rule: Pilar’s urban design is a model to follow. Thanks to the Rambla de la Horadada—a natural riverbed converted into a cycling and pedestrian path—you can enjoy a coffee in the church square and reach Las Higuericas beach in just 10 minutes through natural trails, without ever needing a car.

• Investment Metrics (Spring 2026): The local market is in a "sweet spot." With annual property value growth between 5% and 9%, Pilar offers rental yields reaching 8-12% in high season, driven by the high energy efficiency of its new developments.

• Double Coastline and Nature: Owners enjoy a unique advantage: access to the open Mediterranean and, just 15 minutes away, the calm waters of the Mar Menor. Additionally, the area features the prestigious Lo Romero Golfand the Río Seco Natural Park, ideal for hiking and birdwatching.

3. Ciudad Quesada: An Oasis of Health and Exclusivity

Ciudad Quesada was born from an entrepreneurial dream in the 70s, and today it is one of the most established and cosmopolitan developments in Europe. Its elevated position on a hillside grants it a privileged status with panoramic views of the iconic Pink Salt Lakes of Torrevieja.

• The "Salt Effect" on Your Health: Living in Quesada is, quite literally, healthy. The World Health Organization recognizes this microclimate as one of the best in the world. The air, rich in iodine and minerals from the lagoons, is a natural ally for respiratory health and general well-being, especially during the mild spring.

• Construction Quality and Efficiency: Unlike older homes, new developments in Quesada this 2026 meet the strictest standards. We’re talking about A and B energy ratings, aerothermal systems, and cutting-edge insulation that guarantees comfort without skyrocketing energy bills.

• Premium Connectivity: Its location is unbeatable for international owners: 10 minutes from the pristine dunes of Guardamar and just 35 minutes from Alicante Airport. This turns any property here into a highly liquid and easily managed asset.

We’re here for whatever you need

Investing abroad is a big step, and we know it’s not enough to just like a property; you need someone who speaks plainly and knows every corner of the area. At Bennecke, we’ve been roaming the Costa Blanca for many years, and we love sharing our local knowledge with you—helping out with everything that comes after the purchase. This spring is the perfect time to make your move in these areas before the summer rush begins and prices rise.

Would you like us to send you a dossier with the homes we currently have available in these areas? Just let us know what you have in mind and we’ll get to work.